Savitri Jindal
Positioned Savitri Jindal Ji as a compassionate leader
2-Pillar Framework for Community Empowerment
01
Positioned Savitri Jindal Ji as a compassionate leader whose legacy of service aligns with Hisar’s aspirations for growth and inclusivity.
02
Framed the Battery Torch as a powerful symbol of progress, representing light, clarity, and collective empowerment for every household in Hisar.
Bridging Legacy with Local Aspirations

Positioned Savitri Jindal Ji as a compassionate leader whose legacy of service aligns with Hisar’s aspirations for growth and inclusivity.

Grassroots Connection:

Enabled direct and empathetic communication through community engagement, emphasizing her presence among people and her genuine concern for their progress.

Cultural Continuity:

Portrayed her lifelong commitment to empowering women, advancing education, and strengthening Hisar’s industrial and social fabric.

Empathy in Action:

Framed her leadership as people-first — built on accessibility, care, and trust that transcends political messaging.

Lighting Up Hisar: The Battery Torch Campaign

Framed the Battery Torch as a powerful symbol of progress — representing light, clarity, and collective empowerment for every household in Hisar.

Symbol of Trust:

The campaign positioned the Battery Torch as a metaphor for reliability and hope — an emblem of Savitri Ji’s promise to illuminate every corner of Hisar.

Community Voice:

Grounded in simple, heartfelt slogans that resonated across age groups and social classes:

बैटरी टॉर्च जलाओ, उजाले की ओर बढ़ाओ
बैटरी टॉर्च का प्रकाश, हर घर में लाए उजास
Hisar की उम्मीद, बैटरी टॉर्च की जीत

Engagement & Reach:

Activated AI-assisted campaign management with IVR surveys, localized content, and social listening — ensuring real-time voter insights and responsive communication.

Results and
Impact
Strengthened
Local Trust:

Reinforced Savitri Ji’s image as a leader rooted in empathy and action, bridging her legacy with Hisar’s aspirations for a brighter future.

Unified Narrative:

Connected her political message with cultural identity — transforming the Battery Torch into a shared symbol of empowerment and unity.

Sustained Public
Momentum:

Enabled continuous engagement through data-backed outreach, authentic storytelling, and emotional resonance at the grassroots level.

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